About

I joined Trackunit in 2001 as the commercial lead of an innovative team developing products and solutions based on domain knowledge of wireless communications, GPS and embedded software. The company grew and I progressed, first as Sales Manager and then Sales Director. In 2015 I was appointed CEO as a part of the acquisition of Trackunit by Goldman Sachs Merchant Banking Division and GRO Capital.

As CEO, I strive to create the best working environment for a team of highly inspiring and committed individuals, so that collectively we can get on with the business of providing the most innovative solutions to solve customer pains around asset management, machine utilization and productivity.

We landed our first off-road project with Volvo Construction Equipment in 2004, a project that became the very definition of customer experience within machine telematics. We didn’t realize then that within 10 years Trackunit would be positioned as a market leader in machine telemetry.

I have a Masters in Engineering from Aalborg University.
Unlike the rest of the management group, I don’t need to highlight how I keep so fit. I feed on authentic experiences, enjoy travelling and have a passion for fun cars.